- Obama not worried about Ebola at upcoming African summit in D.C.
- Obama: ‘We tortured some folks’ after 9/11
- Obama administration asked whole D.C. Circuit to take on major Obamacare case
- Mark Levin: Topple GOP leadership or country will ‘unravel’
- Massachusetts to let police chief deny gun buys to those deemed unfit
- John Kerry condemns attack on Israeli soldiers, kidnapping
- U.S. starts to evacuate American Ebola patients from West Africa: Report
- Geraldo slammed as ‘dummy’ for backing Clinton’s bin Laden claim
- Israeli spokesman: No need to debate who broke the cease-fire
- 35 Palestinians killed; Israeli officer missing
Outside groups paying more for same campaign spots
Obama campaign gets price break, rival’s allies don’t
Question of the Day
The 6 a.m. “Good Morning Cleveland” program in one week ran 185 political ads, enough to fill 181/2 minutes of the one-hour broadcast each weekday, costing $115,000. The 5 o’clock news program was almost as crowded, at 173 ads, and more expensive, at $200,000.
The state is not just a presidential battleground, but is seeing an expensive race between Democratic Sen. Sherrod Brown and Republican challenger Josh Mandel, the Ohio state treasurer.
WEWS-TV is far from an outlier: It has had the 12th-most ad buys in the country, and Cleveland ranks only 12th among the nation’s largest media markets in ad buys.
Mr. O'Brien said despite rules requiring candidates to get the same rate as “our favorite advertiser,” the crush of political ads is a boon for stations because the demand drives up the rate for those advertisers, too.
“The rules are the rules, but a high tide raises all boats,” he said.
© Copyright 2014 The Washington Times, LLC. Click here for reprint permission.
About the Author
Luke Rosiak is a projects reporter on The Washington Times’ investigative team. He formerly covered lobbying and campaign finance for two watchdog groups as well as transportation for The Washington Post. Luke can be reached at firstname.lastname@example.org.
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