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The BCS also says that “the total economic impact in the host cities from the five BCS games in January 2009 is expected to be at more than $1.2 billion.”

Mr. Obama first mentioned his support for the playoff system during an interview with ESPN during the “Monday Night Football” game between the Washington Redskins and Pittsburgh Steelers last week.

His calls for college football reform are not the first from a lawmaker. Rep. Joe L. Barton, Texas Republican, in 2005 called a BCS official before his subcommittee to review the system.