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Fox News commentator Greg Gutfeld responded, “The White House has a new communications director and he’s just as adorably misguided as the previous one.”

As a cautionary tale to White House strategists, the CMPA study found that the press hammered on Mr. Obama’s policies, though his personal leadership often escaped heavy criticism. The research found that during 2009, reviews of his policy were only 37 percent positive — and 63 percent negative.