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A website called asks people to commend Komen by adding their names to the site. Austin Ruse, president of the Catholic Family and Human Rights Institute, issued an action alert saying, “I ask you right now, no matter where you are in the world, to email the Susan G. Komen Foundation and thank them for defunding Planned Parenthood.”

In a conference call with reporters Thursday, Mrs. Brinker said Komen’s own donations “are up 100 percent in the past two days” since the Associated Press first reported the cutoff.

Why the cutoff?

Pro-life groups have long been wary of Komen as a result of its connection with Planned Parenthood. Komen has contributed about $700,000 annually to Planned Parenthood for mammograms for low-income women.

But Planned Parenthood ran afoul of Komen’s newly implemented grant criteria because it provides only manual breast cancer screenings, which have been shown to be less effective than mammograms.

“Wherever possible, we want to grant to the provider that is actually providing the lifesaving mammogram,” Mrs. Brinker said in the video.

Planned Parenthood is also the subject of a congressional investigation, launched in September by Rep. Cliff Stearns, Florida Republican, into whether it uses taxpayer funds for abortion - another fact that would disqualify them from Komen’s grant criteria.

Jeanne Monahan, director of FRC’s Center for Human Dignity, said that lost in the uproar over the decision is Komen’s stated goal to be neutral on the abortion issue.

Komen wants to be out of the culture wars. It’s not that they want to be pro-life; they’re abortion-neutral. And they’ve been very clear about that,” said Ms. Monahan.

Charmaine Yoest, president and CEO of Americans United for Life and herself a breast cancer survivor, said she had stopped running in the Race for the Cure after learning of the Planned Parenthood connection, but that now she would be “racing with them to support this courageous decision.”

“The work of the Komen Foundation has lifesaving potential and should not be intertwined with an industry dealing with death,” Mrs. Yoest said in a statement.

Her organization has been credited with spurring the congressional probe after releasing a report in 2011, “The Case for Investigating Planned Parenthood.”

Funds recouped

Planned Parenthood responded to the Komen move by launching a fundraising drive to make up for the roughly $680,000 received in 2011 from the foundation.

By Wednesday, the group reported raising more than $400,000 from more than 6,000 donors, as well as a $250,000 grant from Texas oil executive Lee Fikes and his wife, Amy.

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