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Univision Networks President Cesar Conde said the kickoff was intentionally timed for after Election Day so it wouldn’t become a political issue.

The election itself, where the Latino community played a key role in President Obama’s re-election, may actually help to drive interest in the project, Mr. Conde said.

“We’re seeing an increased amount of interest by Hispanics and non-Hispanics in the paths that have been taken in the United States,” he said.

Thirty-two stories have been collected so far. In one, a businesswoman and Mexican immigrant named Mercedes Ruiz talks about how she took an English-as-a-second-language course and began working as a liaison for the company that offered the courses.

Fernando Espuelas, a Univision radio host of Uruguayan descent, talks about how people can actively choose to become Americans.

Stories are being collected in both Spanish and English.

For Procter & Gamble, makers of Pampers disposable diapers, Gillette razors, Tide laundry detergent and Duracell batteries, among many other products, the incentive is clear: Increasing visibility in the growing Hispanic market is a key to increasing sales.

The company will promote the effort on social media and through “Orgullosa,” a company-produced program that preaches empowerment to Latina women, said Lauren Hoenig, an associate marketing director for the company.

Hispanics are encouraged to share stories on the website.

Lucille Bliss, voice of Smurfette, dies at age 96

Lucille Bliss, the voice actress whose 60-year career including starring as Smurfette in the 1980s animated series “The Smurfs,” has died. She was 96.

Miss Bliss died Nov. 8 of natural causes at an assisted living center in Costa Mesa, Calif., the Orange County coroner told the Los Angeles Times.

Miss Bliss worked steadily up until the time of her death after getting her start in 1950 with a voice role in Disney’s “Cinderella” as the stepsister Anastasia. Her big break came with the title role in the original “Crusader Rabbit,” the first animated series to be produced specifically for television. The show, which originally aired on NBC from 1950-52, was co-created by Jay Ward of Rocky and Bullwinkle and Dudley Do-Right fame.

Miss Bliss later voiced the original Elroy in the 1960s TV series “The Jetsons” (she reportedly lost that job when she refused to work under a stage name to cover up the fact the she was a woman voicing a little boy) as well as characters in “The Flintstones” and animated “Star Wars” spinoffs.

But she will perhaps be best remembered as the voice of Smurfette in the beloved ‘80s series. The character, as voiced by Miss Bliss, also appeared in several TV movies and specials throughout the decade. (Katy Perry voiced the character in the 2011 big-screen version along with its upcoming sequel.)

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