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Question of the Day
Nielsen said the Spanish-language network topped prime-time ratings last week among viewers ages 18 to 49. It was only the fourth time in Univision’s history that it achieved that feat and the first time it happened twice in the same year. It also occurred in early July.
ABC, CBS and NBC each televised three hours of the Republican National Convention last week, and that was a turnoff to the young viewers prized by advertisers. Sixteen of Univision’s one-hour telenovela episodes did better in the ratings among that demographic than any hour of convention coverage.
During the otherwise quiet week before Labor Day, NBC’s “America’s Got Talent” was the most-watched program.
CBS averaged 4.9 million viewers for the week in prime time (3.3 rating, 6 share). NBC was second with 3.9 million (2.6, 5), ABC had 3.9 million (2.6, 4), Fox had 3.4 million (2.1, 4), ION Television had 1.2 million (0.8, 1) and the CW had 740,000 (0.5, 1).
Among the Spanish-language networks, Univision led with a 3.4 million average (1.8 rating, 3 share), followed by Telemundo with 1.2 million (0.7, 1).
A ratings point represents 1,147,000 households, or 1 percent of the nation’s estimated 114.7 million TV homes. The share is the percentage of in-use televisions tuned to a given show.
For the week of Aug. 27 to Sept. 2, the top 10 shows, their networks and viewerships: “America’s Got Talent” (Tuesday), NBC, 9.89 million; “NCIS,” CBS, 8.38 million; “America’s Got Talent” (Wednesday), NBC, 8.34 million; College Football: Michigan vs. Alabama, ABC, 7.92 million; “NCIS: Los Angeles,” CBS, 7.2 million; “60 Minutes,” CBS, 6.96 million; “Hell’s Kitchen” (Monday), Fox, 6.87 million; “2 Broke Girls” (Monday, 9 p.m.), CBS, 6.63 million; “Master Chef” (Tuesday), Fox, 6.59 million; “The Big Bang Theory” (Monday, 8:30 p.m.), CBS, 6.51 million.
• Compiled from Web and wire reports
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