The joke’s on us: Rolling Stone sales double with Dzhokhar Tsarnaev on magazine cover

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Bolstering the age-old mantra that even bad publicity is good, Rolling Stones magazine has seen sales of its latest edition double — the one that pictures Boston bombing suspect Dzhokhar Tsarnaev in rockstar mode on its cover.

Several retail outlets around the nation, including CVS, refused to sell the edition. But in the end, it didn’t hit at the magazine’s bottom line.


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Figures from the Magazine Information Network reported by The Independent indicate sales jumped by 102 percent compared to the average sale-per-issue in the past year. And more than 13,000 copies of that particular issue sold at newsstands — more than double what was reported for issue sales in 2012, The Independent reported.

The cover was a photo of the 19-year-old suspect that reminded many of Doors’ front-man Jim Morrison. Accompanying the picture was the headline “The Bomber: How a popular, promising student was failed by his family, fell into radical Islam and became a monster.”

The article was penned by Janet Reitman and included interviews with many of Tsarnaev’s former friends and teachers.

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