Starbucks announced on Wednesday its plans to hire at least 10,000 veterans and spouses of active military members in the next five years.
“This demographic represents one of the most underutilized talent pools in our country,” said former Defense Secretary Robert M. Gates, now a Starbucks director, the New York Post reported. “They bring an understanding of other cultures and they’re accustomed to working with diverse and international partners.”
The Seattle-based coffee giant said the move aims to expand its existing mentoring program through the Armed Forces Network.
Five new and existing U.S. Starbucks cafes on or near military bases will donate 10 cents from every sale to nonprofit organizations, including Goodwill Industries’ Operation Good Jobs in San Antonio and Vested in Vets in Lakewood, Wash., the New York Post reported.