- Associated Press - Saturday, September 16, 2017

BEACH, N.D. (AP) - Students at a small high school in the North Dakota Badlands were treated to a rock concert mixed with financial advice.

The band Gooding stopped in Beach - - near the North Dakota-Montana border - earlier this week as part of its “Funding Futures Tour” meant to help students learn how to manage money.

Lauren Strinden, the investment education leader for the North Dakota Securities Department, said a headline calling the band the “coolest financial adviser” in the U.S. caught her eye.

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“Of course I was interested in this, and there was a picture of a rock and roll band. It was Gooding,” Strinden told KXMB-TV .

Steven Gooding, the band’s front man, said the message is not really about money.

“It’s about giving them hope,” Gooding said. “Some type of belief that by working hard something good can come out of it.”

Gooding said the band tries to get students into the beat first before talking about credit scores, student loans and credit cards.

“I always say music makes the medicine go down,” he said. “We play first … that way we get that teachable moment. We get that vibe in the room where we can really talk to them.”

About 160 students came to event in Beach and Gooding said he was impressed with their participation.

“We are getting financial literacy questions. The kids really seem receptive,” he said.

The band will visit about 100 schools before the tour is over.


Information from: KXMB-TV, https://www.kxnet.com

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