- The Washington Times - Tuesday, July 21, 2020

The Washington Redskins have hired NBC Sports Washington’s Julie Donaldson as senior vice president of media to replace former executive Larry Michael.

Donaldson will be in charge of hiring Michael’s replacement after the long-time play-by-play man abruptly retired last week in advance of the sexual harassment accusations made against him. Donaldson will also hold a role in the team’s radio broadcast booth — making her the first woman to be part of an NFL team’s broadcast full-time.

Washington announced the move Tuesday, which was first reported by NBC Sports Washington.

Julie Donaldson is a trailblazing journalist who has worked on multiple award-winning shows and has a passion for sports in the DMV,” owner Dan Snyder said in a statement. “She has contributed countless hours of her time to work alongside Tanya and WOW (Women of Washington) to help raise awareness for breast cancer. She has been a staple in the community and I can’t think of anyone better to lead our organization’s in-house media and content into this new digital age.”

Donaldson, 42, joined NBC Sports Washington (then Comcast Sports MidAtlantic) in 2010 after serving stints in Boston, Miami and New York. She had been covering Washington for the past few years, serving as the host of the network’s pre-game and post-game shows at FedEx Field.



Last week, Michael was one of five high-ranking team officials to be accused of sexual harassment by 15 former female team employees. The Washington Post reported Michael was caught on a hot mic making lewd comments about a college-aged intern’s appearance in 2018. Michael, dubbed “The Voice of the Redskins,” spent 16 years with the team.

Donaldson is now the second executive Washington has hired in recent days. On Monday, the team named Terry Bateman as its chief marketing officer and oversee its business department. Bateman, a longtime Snyder adviser, will be “leading the charge” on Washington’s rebranding process, along with Snyder, the team said.

Julie is not only an accomplished media professional, she has an exciting vision of where she wants to take our team’s media and content properties,” Bateman said in a statement regarding Donaldson’s hire. “I look forward to working with her to make them a reality.”

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