The New Zealand Football team is launching a review of its All Whites nickname as part of a diversity review.
The soccer club has had the moniker since 1982, a reference to the all-white uniforms the country’s players wore during that year’s World Cup. The country’s rugby team, by contrast, is called the All Blacks in reference to the black kits.
In a statement, New Zealand Football said its name would be reviewed as part of a “cultural inclusivity” project.
“As part of our delivery and sustainability project announced last year, we are in the process of working with stakeholders across the game, as well as people from outside football, looking at all areas of the organisation to make sure they are fit for purpose in 2021 and beyond,” the team said in a statement. “It is too early in the process to speak about any outcomes but this is an important piece of work as we strive to be the most inclusive sport in Aotearoa.”
The name review follows other franchises’ rebranding over the last year, when George Floyd’s death sparked a national reckoning regarding race. Floyd, a Black man, was murdered last year while in police custody in Minneapolis.
The Washington Football Team ditched its “Redskins” moniker in July 2020, and the Cleveland Indians announced this summer that it would rebrand to the Cleveland Guardians.