Obama, S. Korea’s Lee to pitch trade deal in U.S.

Last year, the Ford Motor Co. ran an aggressive ad campaign to improve the trade deal by pointing out that for every 52 cars South Korea exported to the U.S., the U.S. only exported one to South Korea. “We believe in free trade, and this isn’t it,” Ford said in ads that ran in newspapers across the country.

On Friday, Ford President and CEO Alan Mulally praised the deal, saying it would “open new opportunities for Ford to reach even more Korean customers.”

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