Conservative filmmaker Dinesh D’Souza called Costco’s decision to pull his best-selling book off its shelves this month “bizarre” and credited the ensuing social media outcry with causing the wholesaler to restock “America: Imagine the World Without Her.”
“The whole thing was very bizarre,” he said in an interview on One America News Network‘s “The Rick Amato Show” Wednesday, noting his longtime relationship with Costco.
He told host Rick Amato the decision was particularly shocking when Costco officials told him they were “clearing out books that don’t sell.”
Mr. D’Souza’s book — which soared to No. 1 on Amazon.com after the Costco debacle — was ranked No. 40 when it was pulled. In contrast, Hillary Rodham Clinton’s latest book, “Hard Choices,” was ranked No. 100 on Amazon, and several other books sold by Costco had far lower rankings, Mr. D’Souza said.
“It doesn’t make any sense,” he told Mr. Amato, noting that Costco pulled the book the day before his movie by the same name was released.
Mr. D’Souza said he has no idea why the book was pulled or who made that decision, but one thing is clear: Costco brought back his book thanks to the firestorm launched on social media by his fans.
“What changed the decision wasn’t that Costco said ‘Oops, we made a mistake.’ It was that they felt the warmth getting hotter and hotter and ultimately their website was bombarded,” Mr. D’Souza said on Mr. Amato’s show.
Costco called Mr. D’Souza’s publisher and put in an order for 25,000 more books, he said, and now plans to sell copies in every one of its stores.
“They did the right thing,” Mr. D’Souza said.