- Associated Press - Sunday, March 9, 2014

MIAMI (AP) - With just weeks left until the deadline to sign up for health insurance under the Affordable Care Act, South Florida advocates are making a push to sign a crucial demographic - Latinos.

Calle Ocho is one of the largest Latino festivals in the state. Counselors will be at the fair Sunday to educate and enroll attendees who want in-person help.

The nonprofit group funding nationwide campaign Enroll America says many Latinos still lack information about financial subsidies and the March 31 enrollment deadline. Latinos have the highest uninsured rate of any ethnic group in the United States, with 31 percent in the U.S. going without insurance compared to 14 percent of non-Hispanic white Americans.

In Florida, 88 percent of new enrollees receive financial help to defray the cost of premiums.

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