- The Washington Times - Wednesday, March 28, 2018

Playboy has deleted its Facebook account, citing concerns over data breaches, and also a concern for certain values. The publication has taken a hefty audience with it.

“While that has challenged our business objectives and the ability to reach our audience in an authentic way, the recent news about Facebook’s alleged mismanagement of users’ data has solidified our decision to suspend our activity on the platform at this time. There are more than 25 million fans who engage with Playboy via our various Facebook pages and we do not want to be complicit in exposing them to the reported practices,” Playboy Enterprises said in a statement released on Wednesday.

Cooper Hefner, son of the late Playboy founder Hugh Hefner and chief creative office of Playboy Enterprises, had more to say.

“Facebook’s content guidelines and corporate policies continue contradicting our values. We’ve tried to craft our voice for the platform, which in our opinion continues to be sexually repressive. Learning of the recent meddling in a free U.S. election further demonstrates another concern we have of how they handle users’ data,” Mr. Hefner tweeted on Wednesday, also citing the vast audience.

The situation, he said, made it “clear to us that we must leave the platform.”


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