So the marketing whiz Mark Zuckerberg has changed the name of his company Facebook to Meta. Unfortunately “meta” means “dead” in Hebrew. Good luck with that and let’s hope it’s not prophetic.

It reminds me of another marketing blunder, when Chevrolet started marketing its Nova automobile in Mexico and South America. Nova in Spanish translates to, “It doesn’t run.”

MIKE BARRETT

Ashburn, Va.

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