Big Baller Brand (BBB) is an American company that designs, manufactures, and sells clothing and shoes. Launched in 2016 by media personality LaVar Ball, it has most notably produced signature shoes for the Ball brothers: Lonzo Ball of the Los Angeles Lakers, and LaMelo and LiAngelo Ball of the Los Angeles Ballers. Big Baller Brand has additionally been involved in the creation of the Junior Basketball Association (JBA), which it will fully fund, and both the Big Baller Brand Challenge Games and Big Baller Brand International Tournament, which were a series of Lithuanian exhibition games hosted by BC Vytautas that featured LaMelo and LiAngelo Ball. - Source: Wikipedia
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