Just like corporations marketing a product, political advertising is all about demographics. A candidate courting the women's vote might advertise on Oprah, while those seeking Republican men find NASCAR a sound bet. In the 2012 race for the presidency and Congress, who's courting whom?
The Washington Times analyzed disclosures from the Federal Communications Commission and cross-referenced them with the TV Guide to find out. Mouse over the name of a show or candidate to see more detail. These figures cover the top four broadcast networks in the nation's top 50 markets during the month of August.