- Associated Press - Friday, May 20, 2011

ATLANTA (AP) - The insurance firm Aflac says it will sponsor the Heisman Trophy next season.

Aflac said in a statement that the company has a multi-year deal, but the terms were not released and the company did not return a telephone message seeking comment Friday night.

Aflac’s statement did not indicate specifically what the sponsorship will entail. It said the firm can now offer “an array of exclusive, Heisman-themed experiences to its accounts and brokers.”

Aflac chief marketing officer Michael Zuna says in the statement that the Columbus-based company knows its agents and partners are passionate about football, so they are excited and honored to partner with the award.

The Heisman is given each year to college football’s most outstanding player.

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