"I want to be able to turn on the TV and see players on products with sponsors, licensees, up and down the rows of the streets, whether you're in a big city or a small city, I would like to see them overlap in other sports and other industries and on TV and in commercials promoting movies," Clark said. "I would love to see all of that, so that our guys are mainstream. Promoting our guys on baseball channels is not going to get us there. Baseball fans know who Mookie is. Non-baseball fans deserve to know who Mookie is."