The World Series between the Phillies and Rays is not exactly capturing the nation’s attention. Game 2 Thursday night scored an overnight Nielsen rating of 8.1, representing 12.8 million viewers to make it one of the lowest-rated World Series games ever. (Game 1 of the 2006 series between the Cardinals and Tigers scored an 8.0 rating.)
The Game 2 rating comes after Game 1 scored a 9.2 rating, representing 14 million viewers, a 12 percent decline from the previous year when the Red Sox swept the Rockies.
Fox placed a positive spin on the numbers by pointing out that Game 2 was the highest-rated Thursday night broadcast on Fox since April. The network also insisted that it was total ratings points, not the average rating per game, that matters most when determining overall prime-time success. In other words, a long series would make up for a relatively low rating for each game.
With the series tied 1-1, it seems likely that the Rays and Phillies will draw more total ratings points than the Sox four-game sweep of the Rockies last year.
“Now with the series tied at a game apiece, we’re looking forward to interest building as the games continue and the drama unfolds,” Fox Sports President Ed Goren said in a press release.