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In this June 29, 2015, file photo, Lauren Simo, left, answers questions during a weekly forum streamed via Periscope on the smartphone of Toby Srebnik, Fish Consulting director of social media, at the company's offices in Hollywood, Fla. (AP Photo/Alan Diaz, File)

In this June 29, 2015, file photo, Lauren Simo, left, answers questions during a weekly forum streamed via Periscope on the smartphone of Toby Srebnik, Fish Consulting director of social media, at the company's offices in Hollywood, Fla. (AP Photo/Alan Diaz, File)

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